Capturing Sunshine for Winter Sales: The Power of Summer Photos and Videos
If you’re not looking to sell your property for a few months, you may not have thought about the benefit of taking photos and creating videos of your home in these summer months. However, there's a compelling case for arranging photos and videos of your house in summer if you want to sell it during the colder months.
If you’re not looking to sell your property for a few months, you may not have thought about the benefit of taking photos and creating videos of your home in these summer months. However, there's a compelling case for arranging photos and videos of your house in summer if you want to sell it during the colder months.
In this short article, we'll explore the reasons why summer is the ideal season to capture your home's charm and maximise its appeal for potential winter buyers.
**1. Showcase Seasonal Potential:**
When buyers are browsing listings in the midst of winter, it's hard for them to envision what a home's outdoor spaces could look like during warmer months. By capturing your home in summer, you're showcasing its full potential. A lush garden, blooming flowers, and a vibrant outdoor area can be incredibly appealing to buyers who want to imagine themselves enjoying their new home year-round.
**2. Natural Light Advantage:**
Summer brings an abundance of natural light that can significantly enhance the appearance of your home's interiors. Sunlight streaming through windows will make rooms brighter and more inviting. When you're aiming to make a positive first impression with potential buyers, well-lit spaces are a must. Photographs and videos taken in the summer can effectively capture this natural light and create a warm, inviting atmosphere.
**3. Curb Appeal at its Peak:**
First impressions matter, and when buyers pull up to your home during the winter, the exterior can sometimes look a little drab due to weather conditions. However, by capturing your home's exterior in summer, you're showcasing it at its most vibrant and appealing. A well-maintained lawn, colourful landscaping, and a well-kept façade can all contribute to a stronger curb appeal that will attract winter buyers when they see your listing.
**4. Highlight Outdoor Features:**
If your property has outdoor amenities such as a patio, or a deck, these features are best showcased when they're being used to their full potential. In summer, you can stage these areas with furniture, decorations, and even people enjoying the space. This gives buyers a clear idea of how they could utilise these spaces during the warmer months, adding significant value to your property.
**5. Emotional Connection:**
The emotional connection a buyer forms with a property plays a significant role in their decision-making process. Summer visuals evoke feelings of warmth, happiness, and comfort. By capturing these emotions in your photos and videos, you're tapping into the buyer's psyche and creating a stronger bond between them and your property.
**6. Beat the Competition:**
By capturing your home in summer and listing it in winter, you're giving yourself a competitive edge. Your listing will stand out among the sea of winter listings with grey exteriors and cold and frosty landscapes.
In conclusion, give yourself the competitive edge by seizing the sunny days of summer to capture your home's best side and make a lasting impression on potential buyers even in the coldest months.
If you’re thinking of selling and would like to have an informal chat and some advice, you can call, text, WhatsApp or email me at any time.
07969 638349
duncan.kaye@keysandlee.co.uk
